Live shopping
A COMPLETE LIVE SHOPPING SOLUTION FOR YOUR ECOMMERCE
Integrate streaming technology into your website, create impactful live events, and connect with your community with a single solution and a dedicated team by your side.
How Marlene works
Go live on your website
We integrate directly into your ecommerce and go live on a dedicated page
...and not just on the website
We activate live streaming on social media platforms to reach and engage your community across different channels
Go beyond live: maximize impact with replays
Continue to attract traffic and conversion opportunities even after the live event: the video content remains active on your website and can be viewed in replay
Create an interactive product page
We activate live streaming and replay on product pages to offer visitors an immersive and human shopping experience, going beyond just static images and descriptions
The Live Experience
Chat and interactions
Give users the opportunity to interact live by leaving comments, sending reactions, and participating in quizzes and polls
Product catalog
Users can access a menu with all the products featured in the live stream and purchase them without leaving the live stream thanks to picture-in-picture
Highlighted products
Highlight items as they are presented through clickable icons
Add to cart
Activate the option for users to add products directly from the live stream.
The Live Experience
Chat and interactions
Give users the opportunity to interact live by leaving comments, sending reactions, and participating in quizzes and polls
Product catalog
Users can access a menu with all the products featured in the live stream and purchase them without leaving the live stream thanks to picture-in-picture
Highlighted products
Highlight items as they are presented through clickable icons
Add to cart
Activate the option for users to add products directly from the live stream.
...and post-live
The experience doesn’t end with the live event. In replay, users can access the product catalog, click on highlighted products, and add items to their cart.
With the Q&A feature, you can transform live questions into an FAQ section and divide the live stream into chapters. This allows users to click on the segment of the live stream that interests them most.
What do we do for you?
Tech
Guide you through the technical integration and other technological aspects with the support of our customer success team
Strategy
Accompany you in defining your Live Shopping plan, from ideation to pre and post-live communication
Project Management
Build and organize your live stream together, aiding in defining sets, assembling a filming crew, and creating content
Hosts
Assist you in finding and training hosts, co-hosts, experts, and influencers to lead your live streams
CONTACT US
