Case Studies
Case studies
Explore successful Live Shopping stories. Delve into e-commerce case studies across various industries.
Our customers' testimonials
Explore firsthand experiences from those who have embraced live streaming with Marlene.
“Through the fundamental and valuable collaboration with Marlene, live eCommerce has also made its way into the Large-Scale Retail. We are convinced that live shopping is a fundamental piece for growth strategy and for further developing the concept of omnichannel. Marlene has proven to be an important and successful partner in laying down solid foundations for this great project.”
“With Marlene, we found the ideal partner to realize an innovative and high-converting Live Shopping and Video Commerce project. A partner who is able to support us from a strategic standpoint, in content creation, and from a technological perspective.”
“Thanks to Marlene's innovation and support from the team, not only technologically but also strategically, eFarma has managed to overcome physical barriers with its consumers, successfully introducing a pharmaceutical consulting project that addresses taboo topics relevant to our audience via Live Streaming.”
“I have been using Marlene's platform for over a year on my website jillcooper.it. I can go live wherever and whenever I want, which makes my business very immediate and effective. The live streams engage my customers not only by inviting them to discover the products individually but also by helping to create an online community interactively.”
“Marlene has been a fundamental partner in Leroy Merlin's Live Shopping project. Marlene's team provided invaluable support in optimizing the Live Shopping strategy. The collaboration has allowed us not only to record increasing order numbers with each live stream but also to strengthen the bond with the Leroy Merlin Community.”
“Working with Marlene helps you change perspective. You understand how a strategic approach and an effective communication plan help you achieve goals even for an activity that is so different from what you’re used to. The Marlene team supported us at every step – so well that running the live stream was also fun!”
Cecilia De MarcoMarketing & Online Business Manager @O bag
“We decided to organize a Live Shopping show to present the new collection, a spectacle to entertain, engage in conversation with viewers, and provide a disruptive shopping experience. The live show was a great success, and we are happy with the results achieved.”
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